Retail segment is our core segment. We have a number of clients from FMCG and consumer durable sector. NexGen retail studies includes:
• Shop census • Retail audits (stock, sales and purchase) • Mystery shopping • Brand availability • Competition research • Product pricing, offers and schemes
McKinley Research offers specialized marketing research services tailored exclusively for the academic domain. We collaborate with leading academic institutions across India and internationally to provide comprehensive data collection solution